The standard behind your advice.
For distributors whose agronomists tell growers what to buy and how to apply it. ORTH puts the grower's plot record and your product register behind every recommendation.
Your team's recommendation depends on what they know about the block in front of them, and every rep and counter agronomist has to give the same one.
ORTH gives your agronomists the grower's plot record, your registered products and labels in the knowledge base, and a recommendation that cites its sources and clears the residue limits of the market the grower sells into.
Every recommendation carries your label.
How a distributor’s agronomists and counter staff work today, and how they work with ORTH.
What you get with ORTH.
Your product register and labels in the knowledge base, so a recommendation names the registered product, the label rate, the interval, and the resistance rotation it fits into.
The daily brief across the growers your team covers sends each visit to where pressure is building.
Diagnosis from a photo, at the counter or in the field, against the grower's own plot, in seconds.
A report in your name and your format after every visit, with the actions for the grower, kept on the plot record.
More growers per agronomist.
What ORTH is worth to a distributor.
One agronomist covers ten times the growers. ORTH answers the routine questions at your standard and escalates the exceptions with photo, history and location.
One seat costs 1% of a fully loaded technical staff member for a year.
Growers get an answer every day instead of a technical visit once a quarter. 90 times the contact.
How it starts.
Run it as a team, or across the territory.
Start with your agronomists. Extend to every grower you serve.
For a farm or a grower organisation.
Everyone on the operation works from the same plot record.
- Your product register, labels and doses in the knowledge base.
- Team chats with ORTH on every plot.
- Actions assigned with an owner and a date. Field notes from the row.
- Packs from $5,000 a year. Live in days.
For a group, a network and its growers.
A private instance running your protocols on every farm.
- Your labels and doses behind every answer, for every grower in the territory.
- Your protocols behind every answer, on every farm.
- A private instance. Your data, exportable at any time.
- Validated by your own agronomists before rollout.